BMC-Admin has posted an interview with Rita McGrath about Discovery-Driven Growth here.
Thought Sparks
Columbia Business School Professor Talks About Discovery-Driven Growth
BMC-Admin has posted an interview with Rita McGrath about Discovery-Driven Growth here.
Using Smell to Sell
Rita McGrath’s Dynamic Strategies post Using Smell to Sell at Harvard Business Review appears here.
Signs that it is time to re-evaluate that consultant
A reporter recently asked me to suggest some warning signs that it’s time to re-evaluate your business consultant. Over the years, I’ve run across many consultants, some who were just terrific and some who really… Read more »
The C-suite is becoming a dormitory!
Or so says Barbara Gyde, who as director of marketing for Columbia Business School’s Executive Education division ought to know. My brother, the sourcing genius who follows these things, just sent me a link to… Read more »
Some Management Theories Never Die
At Columbia Business School’s Public Offering blog, Rita McGrath posted “Many years ago, some terrific academic research found that when you plot the logarithm of unit sales produced against the logarithm of unit cost, the… Read more »
Discount on upcoming Innovation Guru Webinar
For those of you who might be interested in the Management Roundtable’s Innovation Guru webinar series, I can offer you a discount, as one of their speakers. Head on over to the events tab on… Read more »
A Better Way to Plan Your Next IT Innovation
The Ivey Business Journal (University of Western Ontario), May-June 2009 edition, published an article by Rita McGrath: “To study innovation is to a large extent to study missteps, failures, false assumptions and outright flops. While… Read more »
Interesting article about the Canadian Health care system
Anne Ferguson, my virtual assistant, was kind enough to forward me this article about health care in Canada. It gives a good overview of how their system works, how the single payer system interacts with… Read more »
Oh brother - careers in medical billing?
My colleague Ian C. MacMillan sent along a tidbit that definitely bears thinking about. It turns out that young people can actually build a career in medical billing. Yes, just finding the right codes for… Read more »
SXSW Interview
In March 2009, Rita McGrath was invited to SXSW, Austin, Texas where she spoke and was interviewed. To listen to the interview, click here.
rethinking audience attraction in the media business model
In an article that is forthcoming in Long Range Planning, I’ll be talking about a discovery driven approach to identifying new business models. One of the points I make in the piece is that with… Read more »