ContactRitaMcGrath

Rita Gunther McGrath can deliver customized keynotes or researched half- to multiple-day strategic working sessions.

Mailing Address:
Columbia University
2880 Broadway, Armstrong Hall, 4th Floor
New York, NY 10025

Phone: +1 (212) 854-6155
Fax: +1(212) 854-1473

Email | Web | Book | Press Inquiries

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DiscoveryDrivenPlanning
Discovery Driven Planning is a Harvard Business Review best-seller and has been adopted by companies all over the world as a key innovation tool.

Rita McGrath’s main argument is that most established companies have everything they need to take advantage of high-growth opportunities, with one exception: the right disciplines. Her entertaining and provocative sessions will help you and your people understand the disciplines that work to drive innovation and growth.

Selected Topics
TopicKey Message
Discovery Driven PlanningStop using the same planning techniques for new businesses that you use for existing ones; instead, plan to learn
MarketBustingYou too can identify huge growth opportunities by using five key lenses with discipline
Entrepreneurial LeadershipUnderstand the five key practices that create an entrepreneurial mindset and culture in your company
Capturing the most value from venturingGet beyond go/no go thinking when evaluating your ventures to maximize their benefit to your company
Designing a portfolio for growthHow you can balance the long-term and short-term investment horizons while simultaneously integrating strategy, projects, budgeting and people development
The middle managers’ role in growth programsThe much-maligned middle manager is often the secret weapon in a drive to create growth.
Designing the launchWhat should you take into account when you are launching your new business?
Dynamic StrategyFor years, we’ve been told that sustainable competitive advantage is the best strategic outcome. Rita shows you that temporary advantages can be just as powerful.
Endorsements
"Rita was a brilliant and engaging speaker - lots of value to senior executives from large companies, and always a pleasure to work with."
Dr. Peter S. Temes, Founder and President, I L O Institute


Dear Rita, I really would like to express my thanks and admiration for the extraordinary two-day strategy and leadership workshop. With all your enthusiasm, professionalism, energy level, fast reactions to all concerns and relevant examples, we have achieved what I thought was maybe a too ambitious objective: a relevant, action–oriented, transformational event.
Doris Bigio, Managing Director, Doris Bigio Management Development