http://ritamcgrath.com/news/ en anne@ritamcgrath.com Copyright 2008 2008-11-13T05:19:00-05:00 http://ritamcgrath.com/news/detail/deer-in-the-headlights-leadership/ http://ritamcgrath.com/news/detail/deer-in-the-headlights-leadership/#When:05:19:00Z Absorb Their Uncertainty -- And Get Your People Unstuck was picked up by the Washington Post in an article entitled Time to Quit Your Job?]]> 2008-11-13T05:19:00-05:00 http://ritamcgrath.com/news/detail/characteristics-of-winner-take-all-markets-a-change-in-the-basis-of-competi/ http://ritamcgrath.com/news/detail/characteristics-of-winner-take-all-markets-a-change-in-the-basis-of-competi/#When:22:34:00Z And the Winner Takes it All? Necessary Conditions and Entry Strategies in Winner-Take-All Market, in Strategy, Innovation, and Change: Challenges for Management has been quoted at the Business Innovation blog. To read the entire post, click here.]]> 2008-10-16T22:34:00-05:00 http://ritamcgrath.com/news/detail/tightwad-bank-a-lesson-in-branding/ http://ritamcgrath.com/news/detail/tightwad-bank-a-lesson-in-branding/#When:04:44:00Z click here.



]]> 2008-10-15T04:44:00-05:00 http://ritamcgrath.com/news/detail/rita-mcgrath-and-ian-macmillan-cited-in-forbes-creative-disruption-accelera/ http://ritamcgrath.com/news/detail/rita-mcgrath-and-ian-macmillan-cited-in-forbes-creative-disruption-accelera/#When:22:52:01Z From Strategy to Execution: Turning Accelerated Global Change into Opportunity by Clayton Christensen and cites Rita McGrath and Ian MacMillan as follows:
"Instead, companies should focus on progress-tracking metrics such as knowledge-to-assumption ratios, which are reflective of the development of the business idea, as well as both directional and actionable. Indeed, this sort of "plan to learn" approach, which we adapted from Ian C. MacMillan and Rita Gunther McGrath's article Discovery-Driven Planning (Harvard Business Review, July 1995), urges teams to focus on identifying and rapidly addressing risks and assumptions. This approach should guide strategic efforts." To read the entire Forbes article, click here.]]> 2008-09-13T22:52:01-05:00 http://ritamcgrath.com/news/detail/business-weekcom-features-rita-mcgraths-harvards-dynamic-strategies-blog-po/ http://ritamcgrath.com/news/detail/business-weekcom-features-rita-mcgraths-harvards-dynamic-strategies-blog-po/#When:06:15:00Z Cut Costs like Avon -- Not Home Depot. The Business Week post is here.]]> 2008-09-09T06:15:00-05:00 http://ritamcgrath.com/news/detail/making-the-consumption-chain-smarter/ http://ritamcgrath.com/news/detail/making-the-consumption-chain-smarter/#When:05:12:00Z Columbia Executive Education Leading Strategic Initiatives class led by Rita McGrath wrote to her of an innovation implemented by its client Vail Resorts. "Vail Resorts Improves Season Ski Pass Holder Experience: Intermec has announced that its CN3 mobile computers with IP30 handheld RFID readers have been chosen by Vail Resorts, the premier mountain resort company in the world and a leader in luxury destination-based travel at iconic locations, for its 2008-2009 season ski passes at Vail, Beaver Creek, Breckenridge, Keystone and Heavenly. The "easy scan" process makes getting through lift lines easier and more convenient by using RFID technology to give skiers and snowboarders holding 2008-2009 season passes the option to keep their passes inside their jacket and be automatically scanned by a Vail Resorts employee in the lift line." To read the entire article at GPS.com, click here. Steve writes that the next frontier for applying this Making the Consumption Chain Smarter technology is movie theaters. ]]> 2008-08-27T05:12:00-05:00 http://ritamcgrath.com/news/detail/strategy-innovation-vs-strategic-planning-discovery-driven-planning/ http://ritamcgrath.com/news/detail/strategy-innovation-vs-strategic-planning-discovery-driven-planning/#When:00:19:00Z Creative
Market-centric
Heuristic (discovery-driven)"
To read the entire post, click here.]]> 2008-08-16T00:19:00-05:00 http://ritamcgrath.com/news/detail/should-successful-companies-bother-with-innovation/ http://ritamcgrath.com/news/detail/should-successful-companies-bother-with-innovation/#When:23:47:00Z click here.]]> 2008-07-18T23:47:00-05:00 http://ritamcgrath.com/news/detail/mapping-the-consumption-chain/ http://ritamcgrath.com/news/detail/mapping-the-consumption-chain/#When:23:32:00Z http://www.unitedbit.com blog has posted a three-part series from a McGrath-MacMillan excerpt on Mapping the Consumption Chain. "Most profitable strategies are built on differentiation: offering customers something they value that competitors don't have. A company has the opportunity to differentiate itself at every point where it comes in contact with its customers -- from the moment customers realize that they need a product or service to the time when they no longer want it and decide to dispose of it. If companies open up their creative thinking to their customers' entire experience with a product or service -- so-called the consumption chain -- they can uncover opportunities to position their offerings in ways that they, and their competitors, would never have thought possible. Ian C. MacMillan and Rita Gunther McGrath have designed a two-part approach that can help companies continually identify new points of differentiation and develop the ability to generate successful differentiation strategics. The first part, "Mapping the Consumption Chain," captures the customer's total experience with a product or service." Click here to find all three posts.]]> 2008-07-18T23:32:00-05:00 http://ritamcgrath.com/news/detail/wall-street-journal-cites-mcgrath-article-for-further-reading/ http://ritamcgrath.com/news/detail/wall-street-journal-cites-mcgrath-article-for-further-reading/#When:22:36:00Z In Search of Growth Leaders, the Wall Street Journal cites the 2006 article by Rita McGrath, Thomas Keil and Taina Tukiainen
Extracting Value from Corporate Venturing, for further reading. To read the entire article, click here.
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