CIO Insight named Rita McGrath as one of seven most disruptive thinkers of all time, acknowledging her co-introduction (with Professor Ian MacMillan) of the concept of "discovery-driven planning," which encourages testing critical assumptions and adjusting plans based upon what is learned. To read the entire article, click here.
- Posted: Thursday, January 19, 2012
latest blog entry
May 22, 2012:
Social Media in the experimental business model stage
I'm getting a fair amount of buzz for my post over at the HBR site entitled Social Media, the Billion Dollar question. The basic …
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events
December 12, 2011:
Center on Japanese Economy and Business Symposium with Square Enix, February 21, 2012
On February 21, 2012, Professor Rita McGrath will participate in a symposium sponsored by the Center on Japanese Economy and Business at Columbia Business School. It …
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endorsement
Leading Strategic Growth and Change Endorsement says...
Rita McGrath received the following testimonial from a participant in Columbia Business School's LGSC Program:
For us, Rita's thinking translated into a system …
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