FastCompanycitesRitaMcGrath

In a FastCompany post relating to The Little Black Book of Innovation by Scott Anthony, Rita McGrath's writings are also cited:

"There's much more to say about the topic of testing, and the writings of Rita McGrath, Peter Sims, Steve Blank, and Eric Ries are replete with practical tips.

To read the entire post, click here.
  • Posted: Wednesday, March 21, 2012
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