Great comment on our books - The Books Aren’t Hard, Reality Is!
Courtesy of a colleague at a major publisher: “Well, I first started with Discovery Driven Growth and I found it really hard, a little too rigorous for me. Then I read the other books (Entrepreneurial Mindset and MarketBusters). Then I realized that the books aren’t hard, reality is.”
That has to be one of the most interesting comments on our work.
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- Posted: Tuesday, January 05, 2010
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