blog

November 07, 2008

Green:  Nice while it lasted?

Only the blink of an eye ago, it seems, you couldn’t open a paper or read a magazine without someone talking about how ‘green’ their businesses were and how environmentalism has become a top-line concern.  With the economy in crisis, one thing we can predict is that green concerns are going to have to fight a lot harder to stay on top of the agenda.  In fact, I was recently involved in planning session for a major corporate event in which the event organizers, who… Read The Blog »

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News

  • Characteristics of Winner-Take-All Markets: A Change in the Basis of Competition

    Rita Gunther McGrath's And the Winner Takes it All? Necessary Conditions and Entry Strategies in Winner-Take-All Market, in Strategy, Innovation,… Get Details

publications

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  • Discovery Driven Growth

Discovery Driven Growth

Coming March 2009, a new book by Rita Gunther McGrath and Ian MacMillan, Discovery Driven Growth. Harvard Business Press