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Create an Entrepreneurial Mindset in Your Organization

Rita Gunther McGrath is a globally recognized expert on innovation and growth strategies with an emphasis on corporate entrepreneurship. Her work and ideas help CEOs and senior executives chart a pathway to success in today’s rapidly changing and volatile environments. McGrath is highly valued for her rare ability to connect research to business problems.

Rita has been recognized as one of the Top 10 Most Influential Business Thinkers by Thinkers50 in 2015 and 2013. Thinkers50 presented Rita with the #1 award for Strategy, the Distinguished Achievement Award (2013). She has also been inducted into the Strategic Management Society “Fellows” in recognition of her impact on the field.

Read Rita’s latest article in the Harvard Business Review “Old Habits Die Hard, But They Do Die” which is a counterpoint to  A.G. Lafley and Roger L. Martin’s article “Customer Loyalty is Overrated.”

If you’d like to get in touch with Rita about speaking at your event, working with your organization, or if you’d just like to keep up-to-date with what’s happening with Rita…

  • For Speaking Engagements, contact Pam Ryan – Pam @ RitaMcGrath.com
  • All other inquiries – call or email Robin Larr – +1.609.577.2877 (EST) – Robin @ ritamcgrath.com
    Follow Rita on Twitter – @rgmcgrath

 

Latest Publications

A new playbook for strategy, one based on updated assumptions about how the world works, The End of Competitive Advantage shows how some of the world’s most successful companies use this method to compete and win today.

Discovery Driven Growth by Rita McGrath and Ian MacMillanMarketbusters by Rita McGrath and Ian MacMillanThe Entrepreneurial Mindset by Rita McGrath and Ian MacMillan

The Latest from Rita

One reason Tesla Lost $10 Billion in Market Capitalization in a Breathtakingly short period of time

Understanding investor psychology can be baffling and frustrating for the managers of publicly traded corporations.  For instance, despite what many would regard as a stellar track record of proven performance, CEO Mark Fields was fired at Ford.  Apparently, the company’s success at making vehicles like its 150 truck the ride...

Read more on the blog